COMM-105-003

December 3, 2008

Final Project: AIDS Walk New York 2009 Poster

AIDS Walk New York 2009

AIDS Walk New York 2009

To describe the New York AIDS Walk, I wanted to bring together several pieces that would visually portray to the audience what the event is about.  I included an asphalt road, a ribbon, a boot print, and a Manhattan skyline.  To make the poster visually stimulating, I used a selective color scheme and kept the amount of type to a minimum.  I only included the text that was needed to grab the viewer’s attention, then they could go onto the website to get more information.  I tried to give the ad a very urban feel because the walk takes place throughout the city and directly benefits many people who live in New York City.

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